All 500-ml sparkling beverages bottles sold by The Coca-Cola Company in Canada will be made with 100-percent recycled plastic (excluding caps and labels) by early 2024. The company is the first to launch multiple sparkling beverages in 100-percent recycled plastic bottles* across Canada.
“This means that no virgin PET plastic will be used for our sparkling 500-ml bottles under normal circumstances going forward in Canada,” said Kurt Ritter, Vice President & General Manager, Sustainability, Coca-Cola North America.
“We hope that transitioning our 500-ml sparkling portfolio to 100-percent recycled plastic will increase the amount of high-quality, food-grade, recycled plastic available in Canada and, ultimately, enable us to offer more of our brands in this sustainable format.”
Bottles made with 100-percent recycled plastic create and sustain a circular economy for plastic packaging. Once the material (PET) is recycled, it is cleaned, sorted and ground into small flakes that become raw material for more new bottles.
To build awareness and encourage consumers to continue recycling bottles, all 100-percent recycled plastic bottles* will feature “Recycle Me Again” messaging.
The shift supports The Coca‑Cola Company’s World Without Waste goals to use at least 50-percent recycled content in its packaging by 2030, and to reduce use of virgin plastic. It’s projected to save 7.6 million pounds of new plastic in 2024 alone, as well as reduce nearly 7,000 metric tons of CO2 emissions annually, which is the equivalent of taking nearly 1,500 cars off the road for one year.
“We’re proud to partner with The Coca-Cola Company on our transition to 100-percent recycled plastic bottles across Canada,” said Todd Parsons, CEO, of Coca-Cola Canada Bottling Limited.
“We’re on a journey to be the leading beverage partner in Canada, and one of the ways we’re doing that is by earning our social license to operate by driving a circular economy for our packaging. Every one of these 100-percent recycled plastic bottles represents meaningful progress on that journey.”
The new 100-percent recycled plastic bottles* will be produced by Coke Canada Bottling at its manufacturing facilities in Brampton, Ont., Calgary, Ab., Lachine, Que., and Richmond, B.C. The independent, family-owned bottler employs 6,000 diverse employees who proudly make, distribute, merchandise and sell the most-loved beverages Canadians enjoy.
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