Canadian Packaging

Toasting The Season With Festive Packaging Designs

By Paul Pethick   

General Absolut Allan’s Holiday Collection Find Your Flavour Gingerbread Cookies Holiday Cookies Indigo Noma Peppermint Tea

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In contrast, the package of Gingerbread Cookies gourmet baking mix from Shonfeld’s USA incorporates a beautifully layered, gingerbread man-shaped glass bottle that is bound to become an annual part of this family’s Christmas decorations. In this case, the package truly is the present; I don’t even care what the cookies taste like. Cleverly avoiding cluttering the design with a lot of sticker labels by tying the Nutrition Facts panel and the baking instructions to the neck of the bottle, it does make for a busy bottleneck, but it still beats most other packaging options that would have covered up this little seasonal beauty. So eat, drink, be merry, and have yourselves a happy holiday season!

Paul Pethick is a freelance writer and an English language teacher living in Toronto.

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