Canadian Packaging

Royal flush for Construct London

UK branding company designs internal body cleanser from the ground up.


April 2, 2013
by Canadian Packaging Staff

Feeling sluggish? Need something to kick out the jams? Something to revitalize and reinvigorate? Perhaps you needs the new internal body cleanse juice from Radiance Cleanse.

Seeking a new external look for its internal body cleanse products, Radiance Cleanse turned to London, UK-based design and branding agency Construct London Limited, who created the brand identity, logotype, packaging, website and art direction for ‘juice cleansing’ company.

Key to the overall look of the bottles, is its clean, uncluttered look, mimicking the work of the cleansing juice.

While there is some debate as to the practical health benefits of such cleansings, Radiance Cleanse suggests that by imbibing a one-, three- or five-day treatment course of its 100 percent organic and cold-pressed raw juices, it will help the consumer detox the body, energize the body and help maintain the body’s weight naturally.

As part of the program, Construct London has numbered the bottles – on the caps – to help the detoxer along the way to hopefully cleaner and more healthy insides.

Now available across the U.K., Radiance Cleanse was founded in 2009 by Christina Agnew and Clare Neill who believe in the benefits of juice cleansing and have now pioneered the U.K.’s first high quality, nutritional and organic juice cleanse program.

For more information on Construct, visit www.constructlondon.com.