Lightweight bottles wins iF package design award.
February 24, 2014
by Canadian Packaging Staff
Lightweights can be pretty impressive as well: an ultralight PET bottle from Krones was among the winners at this year’s packaging design awards in the “Beverages” category of the 2013 iF International Forum packaging design awards now in its 60th year.
In recognition of this achievement, the “PET lite 9.9 carbonated” is now entitled to wear the internationally prestigious iF label.
The innovative bottle is suitable for being filled with carbonated beverages, and has a capacity of 500 milliliters. It tips the scales at a mere 9.9 grams – making it 30 to 45 per cent lighter than comparable PET containers on the market.
The lightweight bottle has been developed by a design team at Krones that’s already won several awards for its innovative packaging solutions. One of the designers’ paramount priorities is to develop containers that are both supremely marketable and at the same time eco-friendly. Like the “PET lite 9.9 carbonated”, which marries affordability to ecological awareness. Since it can be produced with minimal expenditure of energy and material, it’s a true lightweight, not least in terms of production costs and minimized environmental impact.
This is achieved, for example, by dividing up the bottle into several functional areas with different wall thicknesses. Most of the PET material is located in the upper part of the bottle, where it is held and opened. The walls in the lower section, by contrast, receive only half as much material. Nonetheless, the bottle is reassuringly stable for handling and consumers’ use, thanks to its sophisticatedly ingenious container geometry, in which the designers have left not a single square millimeter to chance. Further significant weight savings are achieved with the special neck finish, since in contrast to other PET bottles this one does not have a screw-cap, but a tear-off ring-pull closure.
The “PET lite 9.9 carbonated” is displayed together with the other winners in the iF online exhibition. Moreover, as from March 2014, it can be admired live as part of the iF design exhibition in Hamburg.
For more information on Krones, visit www.krones.com.