WorldStar 2017 award for RPC’S Twist cup with screw lid
Twist cap packaging solution for a range of premium cold salads takes home a WorldStar 2017 award.
January 5, 2017
by Canadian Packaging staff
An innovative packaging solution from RPC Superfos and RPC Promens for a range of premium cold salads from Orkla Foods Norway has been awarded a prestigious WorldStar 2017 in the international packaging competition.
The pack successfully mixes two different resin materials and two different technologies to create a thermoformed Twist cup with an injection molded lid. The result has similarities with a traditional glass jar which makes it stand out as something special in the cold salad segment. In spite of the challenges that come from using two different resin materials, perfect compatibility between the thermoformed polyethylene body and the injection molded lid of propylene has been achieved. The lid latches into the locking groove of the cup and, when closed correctly, the consumer hears a comforting click-sound.
Orkla Foods Norway entrusted RPC Superfos Lidköping (Sweden) and RPC Promens Kambo (Norway) with the assignment to develop an out of the ordinary pack to emphasize the high-end appeal of their salads.
“It is a major accolade to receive a WorldStar and we are all very pleased, not least because the award acknowledges a project for which we combined the capabilities and technologies of both RPC Superfos and RPC Promens,” comments RPC Superfos Lidköping area sales manager Thomas Winkler.
“We are proud to get the positive attention which comes with a WorldStar award,” confirms RPC Promens Kambo senior project manager Tore Lund. “It has been a privilege to cooperate with Orkla Foods Norway and to get the opportunity to demonstrate our innovative expertise.”
The Twist cup with screw lid went forward to the WorldStar competition following its winning of a ScanStar 2016 in the Nordic Packaging competition. It was also shortlisted for the Danish FoodTech Award 2016.
Organized by the World Packaging Organisation (WPO) the WorldStar Competition is a pre-eminent international award in packaging. The 2017 Awards presentation ceremony takes place during Interpack 2017 in Düsseldorf, Germany in May.