Drinkmaker plants for greener future
By Canadian Packaging Staff
Sustainability Coca-Cola Company Odwalla PlantBottleOdwalla, a wholly-owned subsidiary of The Coca-Cola Company, is planning to raise its environmentally-friendly credentials to the next level in early spring by switching all of its single-serve drinks to the 100-percent plant-based PlantBottle containers launched by its parent company to widespread acclaim last year.
Having firmly established itself as one of North America’s leading producers of natural health beverages, California-based Odwalla, a wholly-owned subsidiary of The Coca-Cola Company, is planning to raise its environmentally-friendly credentials to the next level in early spring by switching all of its single-serve drinks to the 100-percent plant-based PlantBottle containers launched by its parent company to widespread acclaim last year.
According to the 30-year-old drinkmaker, switching over its flagship Odwalla brand of fruit and vegetable drinks and smoothies to the fully-recyclable HDPE (high-density polyethylene) PlantBottles—comprised primarily of renewable materials derived from molasses and sugarcane juice—will enable it to reduce its carbon-dioxide emissions by an equivalent of 400,000 gallons of gas annually, compared to the traditional petroleum-based HDPE and PET (polyethylene terephthalate) bottles, without negative impact on product shelf-life, weight, composition or appearance.
“Plants do such a good job of making our juice that we hired them to help make our bottles,” says Odwalla president Alison Lewis. “Doing good things for the community and building a business with heart are core guiding principles of Odwalla’s vision, and PlantBottle packaging is just the latest step in our continued commitment to the environment.”
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