Essentra’s Rippatape Helps Polish Packaging Manufacturer Integrate Easy Opening within Their E-Commerce Solutions
By Nielsen McAllister PR
Adams Packaging, one of Poland’s leading manufacturers of corrugated cardboard packaging, has selected Essentra Tapes’ Rippatape brand, to help it meet an increase in consumer demand for functional e-commerce packaging.
Easy open and easy return boxes have seen significant growth and Adams Packaging was therefore seeking an effective solution to integrate tear tapes within its boxes.
Essentra Tapes’ distributor in Poland, Paxton House, immediately helped Adams identify the correct tape solution for its corrugated production lines. As the original market-leading tape-based opening device for board and paper-based packaging, Rippatape was specified, and a 6mm wide, 60-micron tape was delivered quickly and efficiently to Adams for trial.
Jarosław Kaczmarek, Technologist at Adams Packaging said: “We approached a number of companies to help us, but it quickly became apparent that Essentra was the partner for us with the company’s professional and focused approach to the customer.
“Essentra Tapes offered us the exact tear tape solution we were looking for and, most importantly, worked hard to clearly identify our needs so that the Rippatape product chosen was perfectly matched to our expectations.”
Intuitive to use and easy to implement, Rippatape gives fast, safe and immediate access to the contents of corrugated and fibreboard packaging. Rippatape is also easily applied to new and existing production lines, offering speeds of up to 450 metres a minute at the point of manufacture by using Essentra’s custom build applicators.
“Essentra Tapes not only fulfilled all our orders in a timely manner, but also kept in constant contact with us and always responded without delay. Since installation, the Rippatape has proved itself to be 100% successful across our production process, providing the perfect combination of adhesion and strength to allow us to use the full speed range of our machines,” said Jarosław.
Available in a range of colours, and also now printed, Rippatape is helping corrugated manufacturers integrate easy opening within their e-commerce packaging solutions, and also keep the integrity of the box for dealing with customer returns.
Using Rippatape means knives or other sharp implements are removed from the opening process, thereby minimising the risk of product damage and possible personal injury. In addition, the tamper-evident nature of Rippatape gives a clear indication if a package has been opened previously, providing customer confidence on the authenticity of the delivery and its contents.
Importantly, from a sustainability perspective, Rippatape does not impede on the recycling of the boards that it is applied to, allowing the tape to be recycled through established recycling processes. This is a key benefit of Essentra’s water-based adhesive solution.
“As the demand from consumers for e-commerce packaging increases, so we are seeing an increased interest in Rippatape, with its simple and effective integration enabling manufacturers to include easy-opening solutions into their boxes,” said Ian Beresford, Head of Marketing and Development at Essentra Tapes.
“We are delighted that in conjunction with our distributors Paxton House, we have been able to react quickly to Adams’ needs and provide the benefit of easy opening to their many customers throughout Poland.
ABOUT ESSENTRA TAPES
Essentra Tapes is part of Essentra plc and is a global provider of tapes that deliver benefits to consumers, combining easy opening and closing for a wide range of products with creative design & print to deliver brand communication and protection – all promoted under four core themes of Open, Close, Inform and Protect.
Significant experience in the field of security technologies also enables us to combine overt and covert security into our tapes to protect brands and products. Supported by a global manufacturing base, in-house design studio, R&D facilities and multi-million-pound print facilities, Essentra Tapes is
positioned to deliver the very best in quality, service and reliability to help make customers’ and consumers’ lives easier.