Canadian Packaging

Waterloo Brewing switching to eco-friendly packaging

By Monica Ferguson   

General

Waterloo Brewing is investing in eco-friendly packaging, replacing its single use plastic shrink wrap for recyclable cardboard packaging. The changes will happen on Seagram Island Time Anytime can packs, Seagram Island Time Coconut Lime can packs and LandShark Lager can packs.

“Sustainability is, and has been, a top priority for us at Waterloo Brewing. This most recent initiative and investment in our brands is a positive example of how we can shift towards a greener future,” said Kim Mannerow, Director of Marketing, LandShark.

Waterloo Brewing upgraded its existing can line and installed a new can line with energy efficient pasteurization equipment, installed energy-efficient lighting, upgraded cooling systems, installed Energy Monitoring System, and installed two high-efficiency boilers to reduce its carbon footprint.

The new Seagram packaging will begin to appear at the The Beer Store, LCBO and select grocers soon.

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