A shift in focus over the years means a shift in identity, as the Packaging Machinery Manufacturers Institute is now PMMI—The Association for Packaging and Processing Technologies.
May 13, 2013
by Canadian Packaging Staff
RESTON, VA—As the Packaging Machinery Manufacturers Institute (PMMI), it has long been many things at any given point in its history: Leading companies, leading solutions; Total systems solutions; Made in the USA.
But, in 2013, the PMMI has officially changed is own moniker to PMMI—The Association for Packaging and Processing Technologies, and still calls itself the largest association serving the processing and packaging supply chain.
The new descriptor and logo, both released on May 13, 2013, reflect the evolution of PMMI, discontinuing using “the Packaging Machinery Manufacturers Institute” designation publicly.
“PMMI has had a long, distinguished history as Packaging Machinery Manufacturers Institute, but that name doesn’t reflect who we are today,” says PMMI president and chief executive officer Charles D. Yuska. “We’re PMMI, and we are The Association for Packaging and Processing Technologies.”
The new logo modernizes the familiar PMMI ‘shield’ and lettering (see above), incorporating PMMI’s history while embracing the present and future of the association and the industries it serves.
“In 1933, PMMI only represented packaging machinery manufacturers,” says Yuska. “(But) today, we’re a resource for the entire packaging and processing supply chain. The shift has come over time, as we have addressed our members’ and their customers’ needs. We’ve communicated that point in our strategic vision. Now our logo and descriptor line reflect it too.”
PMMI’s strategic vision statement supports the comprehensive nature of the PACK EXPO shows and the demands of PMMI members’ markets, stating: “PMMI convenes packagers, processors, and their supply chain partners to facilitate innovation, foster connections, and develop business opportunities.”
“The PACK EXPO shows and the PMMI membership have expanded dramatically in the past 10 years,” Yuska notes. “Since 2006, we’ve added supplier, materials and containers, and processing membership classes, expanded membership to Mexico, and brought processing suppliers to the PACK EXPO exhibitor base. We’re convening the industry—bringing the processing and packaging supply chain together—on every front.”
PMMI, the Association for Packaging and Processing Technologies, is a trade association representing over 600 packaging and processing supply chain companies that provide a full range of packaging and processing machinery, materials, components and containers. PMMI actively brings buyers and sellers together through programs and events such as The PACK EXPO family of trade shows, packexpo.com, PMT Magazine, PACK EXPO Show Daily, networking events and educational programs.
Learn more about PMMI and the PACK EXPO trade shows at PMMI.org and packexpo.com.