ONEOF100 Storytellers announced
Alanna Fairey
General ONEOF100 Summit Packaging Consortium (PAC)The summit will take place on Feb. 26, 2019
Ahead of the ONEOF100 Summit in February, the Packaging Consortium (PAC) has announced who the speakers–or storytellers, as they are referred to–will be. These thought visionaries will inspire and share their insights on driving brand performance in today’s digital world.
This prestigious summit will educate, motivate and connect attendees to 100 chosen brand leaders. They will leverage their innovative, sustainable, design processes to assist attendees own brands to maximize growth and increase margins.
The storytellers are listed below:
Ethical Living Towards A Circular Economy
Jean-Luc Valleix, President
Nestle Nespresso Canada
The Nespresso leadership story of designing product and packaging for the circular economy. From rural Columbia farmers to Swiss army knives and the role of digitalization.
Jean-Luc Valleix is a Senior Officer in the international consumer product area. His career stretches over 30 years, with a proven track record of leading European companies in management and transformation, brand and people development, and is now operating in North America for Nestlé Nespresso. Jean-Luc launched Nestle Nespresso France as an innovative business model and high end start-up company, on a plateauing coffee market.
Omni-channel Packaging Designed for Delighting Consumers
Ken McGuire
Procter & Gamble
Research Fellow
Elizabeth Kinney
Procter & Gamble
Senior Communications Manager
eCommerce is rapidly changing the way consumers shop and interact with product packaging. Consumers are frustrated with the excessive packaging they receive when products designed for a store shelf are shipped to them from an eCommerce site. There is significant opportunity at the intersections of consumer understanding, technical packaging development, and brand communication to delight consumers with packaging that is omni-channel; efficient for eCommerce and effective on store shelves. Procter & Gamble is at the forefront of developing sustainable packaging solutions for the new omni-channel shopping environment.
LOOP: A Revolutionary Platform
Tom Szaky
Founder
TerraCycle
TerraCycle operates in 21 countries, working with some of the world’s largest brands, retailers and manufacturers to create national platforms to recycle products and packaging that currently go to landfill or incineration.
Tom will share insights on Loop – a revolutionary platform, launching January 2019 at the World Economic Forum, that brings together the world’s consumer product companies and retailers to enable a durable supply chain that elevates the consumer experience while not driving price and in the process eliminates the idea of waste.
The art of personalized spirit design
Leslie Merinoff Kwasnieski, Founder
Matchbook Distilling Co.
Matchbook Distilling Co. is a full-scale, at-your-service, bespoke distillery and incubator. They work with clients to create the custom spirits they dream up, always prioritizing the science, tradition, anthropology and agriculture that make the art of alcohol so special.
Leslie believes there is a better route to developing beautiful spirits and bringing them to the market. If new brands could spend their money more effectively — buying the best agriculture, the best expertise, the best equipment, the best design work and the best advice out there — only buying as much as they needed – she believes it would be possible to create unique, nuanced, craft spirits brands in stunning, attention grabbing packaging to share with the world.
POS to MOS: The Big Shift
Aiden Tracey, CEO
sgsco
sgsco is a global leader in providing design to print services for global Fortune 500 companies in the CPG industry.
Aiden will focus his discussion around the digital disruption that is rapidly shifting the narrative from brands winning “WHERE” the consumer makes their purchase decisions (point of sale), to “HOW” consumers are making their purchase decisions (moment of sale).
In this new world, the “package” and the associated digital art files take on an even greater level of importance to help companies deliver better, faster, and leaner omnichannel solutions into the marketplace.
Sustainable Business is Smart Business
Caroline Le Roch
L’Occitane en Provence
Caroline Le Roch has held multiple international roles through the years, spanning from Geneva to Sydney. She now leads six teams at L’Occitane in New York: retail, wholesale, B2B, concept and construction, merchandising and learning, and development.
Respect for the environment is at the heart of L’Occitane en Provence. Caroline will share the courageous leadership story of how L’Occitane set out to limit their environmental impact with everything from the creation of their formulas to development of their packaging, spanning both production and distribution.
Each year millions of pieces of beauty and skincare packaging end up in dumpsters and landfills. L’Occitane wants to put an end to this enormous loss of resources.
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