Cryovac Wins Again
By Canadian Packaging StaffGeneral 2010 Flexible Packaging Association (FPA) Achievement Awards Cryovac Sealed Air
Sealed Air’s Cryovac brand was awarded the Highest Achievement Award and the Gold Flexible Packaging Achievement Award For Technical Innovation for its Marinade on Demand package at the 2010 Flexible Packaging Association (FPA) Achievement Awards–it’s second consecutive win.
The award-winning package, produced in conjunction with Chicago Meat Authority for Schwan’s Home Service, Inc., combines marinade and fresh meat or poultry in a single package, where each remain in separate pockets until the end-user is ready to marinate and cook.
The FPA award winners were announced on March 10 during a dinner ceremony held at the association’s annual meeting in Orlando, Fla. The Cryovac brand’s Marinade on Demand package was among the 117 flexible packaging entries in this year’s competition, with 22 packages receiving Achievement Awards in the following categories: Printing Achievement, Technical Innovation, Packaging Excellence and Environmental & Sustainability Achievement.
“The Marinade on Demand package is a prime example of the way an innovative package can revolutionize a product,” says William V. Hickey, president and chief executive officer of Sealed Air. “It is a great honor to be recognized with the Highest Achievement Award for two consecutive years by the Flexible Packaging Association for the inventive efforts we make in order to meet the growing needs of our customers.”
The Cryovac Marinade on Demand package is a two-part, thermoformed rollstock package that separates fresh protein from a marinade, creating an easy and sanitary marinating process. Keeping the marinade separate from the meat allows the use of functional marinade ingredients such as acids, alcohols and tenderizers that cannot be used in pre-marinated meats because it can affect product texture and flavor over time.
When the end-user is ready to marinate, they squeeze the marinade pocket, breaking the seal between the two pockets. Marinade is transferred to the protein side, beginning the marinating process that lasts as long as the user desires.
The Marinade on Demand package saves processors time and labor over pre-marinated meats, which may require processors to wash down equipment between different batches of marinade flavors. Instead, processors can easily add the marinade on the packaging station while running the Marinade on Demand package on their current thermoforming machines.
The Marinade on Demand package offers a wide range of benefits for the foodservice industry. The package makes menu expansion possible since a variety of marinades can be used in different packages (opposed to large-batch marination). The package also provides food safety benefits with hands-free marinating, reducing the sanitation concerns and labor associated with restaurant batch marination. Direct contact with raw meat is reduced, and employees no longer spend time cleaning large containers used for restaurant batch marinating.
For more information on the FPA-winning Cryovac Marinade on Demand package, call 1-800-391-5645 or visit www.marinadeondemand.com.
For more data on Sealed Air, a leading global manufacturer and innovator of a wide range of packaging and performance-based materials and equipment systems, visit www.sealedair.com.
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