Chantler Packaging launches PrimePro Core
By Canadian Packaging staffDesign & Innovation General Corrugated Centro Tecnológico de la Conserva y Alimantacion Chantler Packaging Inc. corrugated trays Flexomed Fruit Attraction fruit trays LiderPack Award National Technology Centre of Packaged Food PrimePro PrimePro Core PrimePro Europe vegetable trays
Launch comes after receiving LiderPack Award.
MISSISSAUGA, ONT.— Chantler Packaging Inc., a leader in flexible packaging and engineered solutions for international food products, has launched PrimePro Core—an ethylene absorbing film technology incorporated onto micro flute material (see image above).
Using proprietary equipment, these ultra light compact containers are specially developed for retail ready merchandising and displaying of four to 10 fruits or vegetables.
The PrimePro Core solution was first piloted overseas, in partnership with Flexomed, a packaging printing and graphics company based in Valencia, Spain. The firm took the PrimePro shelf life extension technology and laminated it to corrugated trays and compact boxes, leading to an easy application of ethylene absorbing material without the requirement of additional materials or labor, such as tying, sealing, or gassing.
Last summer, PrimePro Core won a LiderPack Award, annually held in Barcelona, for Best Food Packaging 2015.
As one of the most recognized awards in packaging and point-of-sale advertising in Spain, it has been very exciting for Chantler Packaging in Canada and its Spanish business partners.
“The produce industry is always looking for innovation and we are to proud to offer a new and competitive advantage in packaging,” says PrimePro Europe (Chantler Packaging Inc.’s sales division for PrimePro and PrimePro Core) international sales manager Francisco Vercher. “What we have is something that is effective throughout the entire supply chain, even on the retail floor.”
For the award consideration, PrimePro Core’s efficacy was proved through extensive testing on various fruits and vegetables by Centro Tecnológico de la Conserva y Alimantacion (National Technology Centre of Packaged Food), acknowledged by the Spanish government as a center of research and innovation.
These tests are important for Chantler Packaging and PrimePro. “This new product and test results really show how versatile the PrimePro technology is, without any complicated application methods. It’s not just your ordinary MAP technology,” explains Chantler Packaging vice-president of sales and marketing Grant Ferguson. “Convenience is key with PrimePro and now PrimePro Core. Its incorporation into rigid produce retail corrugate and paperboard easily extends shelf life, but more importantly, it reduces food that goes to waste.”
As PrimePro Core has been promoted at the Fruit Attraction tradeshow in October 2015, Chantler Packaging will offer PrimePro Core to more customers throughout Europe and beyond.
“We are confident that this solution can help our friends in Canada and U.S., and even South America. We’re excited to expand PrimePro Core to high value commodities such as pears, cherries, stone fruit, and organics,” Ferguson says.
PrimePro shelf life extension technology continues to be used by growers, shippers, and distributors, internationally, as a convenient solution for ethylene absorbing packaging. It is available in a variety of formats, including pallet covers, sheets, bags, and rollstock and does not require sealing or gassing.
For more information on Flexomed, please visit www.flexomed.com.
Chantler Packaging is located in Mississauga, Ont. and develops specially engineered solutions in flexible packaging for buyers, growers, and grocery retailers in the food industry. Visit www.chantlerpackaging.com and www.primepromap.com for more information.
To learn about the Liderpack Awards 2015, visit www.veredictas.com/index.php?md=premis&accio=guanyadors&id_categoria=694.