Canadian Packaging

Sally Beauty Supply sallies forth with new president

By Canadian Packaging staff   

General Sally Beauty Holdings Sally Beauty Supply LLC Sharon M. Leite

Sally Beauty Holdings names Sharon Leite as president of Sally Beauty Supply U.S. and Canada operations.

DENTON, TX—Sally Beauty Holdings, Inc. has announced that retail executive Sharon M. Leite, 53, has been appointed president of the Sally Beauty Supply LLC, U.S. and Canada business effective February 1, 2016.

“Sharon is a dynamic executive with deep retail experience,” says Sally Beauty Holdings president and chief executive officer Chris Brickman. “She brings a keen understanding of customer engagement and a proven track record of building and driving sales in a demanding retail environment. I am confident that her consumer-led approach will accelerate our progress in becoming the leading provider of salon quality products in the retail sector. Under Sharon’s leadership, and with the help from our talented team of retail executives at Sally, we believe the team can take the business to the next level of growth and performance.”

Leite, age 53, is a retail veteran with over 25 years of experience. Prior to joining Sally Beauty, she held various executive leadership roles since 2007 at Pier 1 Imports, Inc. as an executive vice-president. She led that company’s sales & customer experience strategy with over 20,000 field associates in over 1000 stores in the U.S. and Canada. In addition her responsibilities included e-commerce, operations & real estate.

Prior to joining Pier 1 Imports, Leite served as vice-president, sales & associate marketing (2007), vice-president, store operations (2001-2006) and director, store operations & sales support (1999-2001), of Bath and Body Works, LLC, an international retailer specializing in bath and beauty products.


“It is an honor to be named president of Sally Beauty,” Leite says. “Sally Beauty has taken great strides to articulate its value proposition to the consumer and improve the in-store shopping experience, resulting in a strong foundation for continued success. I look forward to working with the Sally Beauty executive team and store team. I share their passion for superior customer service and support their initiatives already underway. Given the company’s long-term history in a very resilient industry, I have great confidence that we can continue our growth trajectory and succeed.”

About Sally Beauty Holdings, Inc.
Sally Beauty Holdings, Inc. is an international specialty retailer and distributor of professional beauty supplies with revenues of US$3.8 billion annually. Through the Sally Beauty Supply and Beauty Systems Group businesses, the company sells and distributes through approximately 5,000 stores, including approximately 175 franchised units, throughout the U.S., U.K., Belgium, Chile, Peru, Colombia, France, the Netherlands, Canada, Puerto Rico, Mexico, Ireland, Spain and Germany. Sally Beauty Supply stores offer up to 10,000 products for hair, skin, and nails through professional lines such as Clairol, L’Oreal, Wella and Conair, as well as an extensive selection of proprietary merchandise. Beauty Systems Group stores, branded as CosmoProf or Armstrong McCall stores, along with its outside sales consultants, sell up to 10,000 professionally branded products including Paul Mitchell, Wella, Sebastian, Goldwell, Joico, and Aquage which are targeted exclusively for professional and salon use and resale to their customers. For more information about Sally Beauty Holdings, Inc., visit


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