Trays provide convenience solution for mussels
RBC Bebo pumps up the packaging solutions for Spanish mussels producer with HDPE trays.
May 19, 2016
by Canadian Packaging staff
A range of microwavable mussel dishes from one of Spain’s leading seafood producers is being packed in plastic HDPE (High-density polyethylene) trays from RPC Bebo Food Packaging.
The new concept from Angulas Aguinaga offers consumers the convenience of fully prepared, cleaned and cooked mussels, available in their own juices or a special tomato sauce, which are ready to eat in a few minutes. The carefully selected mussels from Galicia are delivered and prepared by Angulas Aguinaga in less than 24 hours to ensure their quality and freshness.
The thermoformed HDPE trays are manufactured at RPC Bebo’s Kristiansand site in southern Norway in 400g and 1kg sizes. Its rounded design ensures that they are able to turn in the microwave during heating, while handles at each end facilitate carrying and avoid the risk of burnt fingers when the tray is removed from the microwave.
The black tray delivers an effective contrast to the colorful and attractive carton sleeve to create on-shelf impact. An easy peel-off sealing film provides added consumer convenience.
The mussels are supplied to Angulas Aguinaga by Spain’s largest mussel producer Mariscos Linamar, with whom RPC Bebo Food Packaging has enjoyed a long-established working partnership.
“The trays from RPC Bebo offer the combination of attractiveness and functionality that is essential for this type of convenience ready-to-eat product,” comments Dorry Solla of Mariscos Linamar. “We are sure they will make an important contribution to the success of the new range.”
Inma Larraňeta of Angulas Aguinaga adds: “The trays are very user-friendly and their quality appearance reflects the premium nature of the product.”