Anheuser-Busch producing over 1-million cans of emergency drinking water for areas affected by Frankenstorm Sandy.
November 2, 2012
by Canadian Packaging Staff
Anheuser-Busch, best known for its fantastic line-up of beers, has packaged 44,000 cases of emergency drinking water—or 1,056,000 cans—this week for residents impacted by Hurricane Sandy and other natural disasters.
More than 4,000 cases of canned water were sent to Anheuser-Busch distributors Harrison Beverage in Pleasantville, N.J., and Ritchie & Page Distributing in Robbinsville, N.J., and have been made available to American Red Cross and other local disaster relief organizations. More than 10,000 cases have been requested for Brooklyn, N.Y., and will be delivered to Floyd Bennett Field over the weekend.
“Relief workers and people in the region are in need of safe, clean drinking water, and Anheuser-Busch is in a unique position to produce and ship large quantities of emergency drinking water,” says Anheuser-Buschvice-president of supply Peter Kraemer. “Our local distributors help identify those communities most in need, and work with relief organizations such as the American Red Cross to make sure the water gets where it’s needed.”
The Anheuser-Busch Foundation also announced a $100,000 donation to the American Red Cross to assist in on-the-ground support for disaster relief workers and victims of Hurricane Sandy.
“The devastation left by Hurricane Sandy is significant, and we hope our donation will bring some relief to those impacted by the storm, especially those hardest hit in New Jersey and New York,” says Anheuser-Busch vice-president of community affairs Margarita Flores.
Anheuser-Busch is the founding sponsor of the American Red Cross Ready Rating Program through a $2.1 million grant. Ready Rating is a program that helps businesses, schools and organizations become prepared for disasters and other emergencies.
Anheuser-Busch continues to support Ready Rating by encouraging businesses, schools and organizations to familiarize themselves with the Ready Rating Program to help ensure the safety of their teams.
Helping communities cope with disasters has been an Anheuser-Busch tradition since 1906 when the company made a donation to victims of the San Francisco earthquake. In addition to providing monetary support, Anheuser-Busch packages fresh drinking water and donates it to emergency relief organizations for distribution to those in need. Since 1988, Anheuser-Busch has donated more than 71 million cans of emergency drinking water following natural and other disasters.
Cheers to Anheuser-Busch.